STAND: D10 2XU employs fabric and construction technology to take you beyond what you previously thought possible. Be educated on the benefits of wearing 2XU compression pre and post pregnancy, with garments designed for support and all day comfort. Try on items and be fitted by our technically trained staff, and go in the draw to win a 2XU Active Maternity Compression Pack valued at $250! Simply enter when you visit the 2XU booth at the Show.

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A little Comfort – Night Lights

STAND: E31 A Little Comfort specialise in quality baby and children's night lights that provide a gentle glow for a little night time comfort.

Advice for Dads

STAND: AH3 Helping people create their best transition into life as a parent. Supporting, guiding and empowering expectant mums and dads to be Birthready. Join us at the Advise for dads exhibit and support dads to feel more confident and informed for better birthing and beyond. Find out how important dads are in helping the whole family transition from pregnancy to parenting in a more healthy and bonding way. Erika Munton and Steven Kennedy - Director, Doula, Educator, Life coach and Group facilitator.

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Angel Maternity

STAND: F43 Angel Maternity offers contemporary, stylish and comfortable maternity, nursing and shape wear fashion for the discerning mum-to-be and new mum. Beautiful quality clothing offers exceptional value with Angel Maternity assured integrated quality control from design, manufacture, distribution and sales, producing sophisticated cuts with multiple uses while maintaining affordable prices. Angel Maternity garments feature sophisticated looks, and signature styles combined with distinctive fabric quality.

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Ask the Birthing Support Experts

STAND: AH7 The Australian Doula College (ADC) is an integrated orgainisation providing education, support and continuity of care for Birth and End of Life Doulas and anyone needing support through any one of life’s many transitions.

Ask the Breastfeeding Experts


Ask The Dental Experts

STAND: AH5 Receive free advice about your children’s oral health at our Ask a Dental Expert booth at the Advice Hub. We can offer tips on how to give your kids happy and healthy smiles, as baby teeth are just as important as adult permanent teeth.

Ask the Emotional Wellbeing Experts

STAND: AH2 Visit our stand for a chat with the friendly Gidget staff. We can share some tips and tricks with expecting and new parents on self-care, nurturing your new family, and finding time for fun. We can provide free resources and referral to free support services for those in need

Ask The First Aid Experts

STAND: AH6 Child Revive First Aid is a leader in Parent First Aid training. They believe that having the knowledge and confidence to help your child when they are unwell or hurt is one of the best gifts you can give yourself as a parent. Visit the Child Revive First Aid stand to have your first aid questions answered by their Paramedic and Paediatric Nurse instructors, or you can practice some life-saving CPR or choking management skills on a resuscitation manikin. in addition to this, they will have the essential first aid products for your family first aid kit available and can show you how they are best used.

Ask the Safe Sleeping Experts

STAND: AH4 Red Nose (formerly Sids and Kids) are a nationally recognised charity that provide evidence-backed education on safe sleeping practices for babies, infants and toddlers. Visit Red Nose for information on safe sleeping practices including sleeping baby on back, cot to bed for toddlers, setting up a safe nursery and more. Our educators are there to answer your questions #rednoseknows

Attipas Australia

STAND: F48 Scarlett Tippy Toes is one of the biggest stockist of Attipas shoes in Melbourne. Attipas shoes are a revolutionary design that mimics a barefoot walking style for toddlers. This is better for the development of their feet and allows for comfort of their feet as Attipas shoes are lightweight and durable. Attipas are also machine washable, so wear them inside or out and once they are dirty, they are easily cleaned in a cold wash cycle and can be air dried. Attipas - a walking science!


STAND: D49 At Aussie, we’ve been helping Australians buy property for 25 years. We’ve learned a lot along the way and we’d be pleased to share our experience and insight with you. With thousands of loans from a panel of over 20 lenders, we’re confident we can help secure a home loan that’s right for you. Book a free appointment with your local Aussie Broker. Visit or call 13 13 33 today. ^Not all lenders are available through all brokers.

Australian Papaya

STAND: D13 Papaya is a delicious tropical fruit that delivers a bundle of essential nutrients to your busy family – all, in a colourful, convenient and juicy package! With powerful nutritional benefits and a soft, easy to eat texture, Australian-grown papaya is a healthy and convenient option the whole family will love.

Australian Sweet Potatoes

STAND: D13 Supercharge your next meal with Australian sweet potatoes – this veggie is packed with nutrition for the whole family to enjoy. We are here to inspire you to mash, boil, fry and bake your way to better health with sweet potatoes!

Baby Made

STAND: F29 Baby Made is a proudly Australian owned and operated company innovating and creating unique modern baby & pregnancy keepsakes and gifts designed to stand the test of time and capture lasting memories of baby's earliest years. The extensive Baby Made range includes a of range DIY Kits & which are easy to use, one hundred percent baby safe and beautifully packaged. The multiple award-winning Baby Inkless Print Kit is the flagship product in the Baby Made range and includes the miraculous Inkless Print Technology, without the use of any mesy ink or paint detailed prints of baby's hands and feet are created in seconds leaving baby dry and clean. This amazing technology features in many of items in the Baby Made range.

Baby Mum-Mum Rice Rusks

STAND: B64 Baby Mum-Mum Rice Rusks are free from the top common allergens including gluten, egg, nut and dairy making it ideal for allergy-prone, ingredient-intolerant and even vegan babies! Baby Mum-Mum Rice Rusks are delicious, nutritious rice rusks which have been loved by Australian babies for over a decade. Full of wholesome ingredients, they feature no artificial colours, flavours or preservatives.

Baby Sensory

STAND: E77 During their first 3 months of life an astonishing 2 million new connections are created every second in your baby’s brain! By the end of the first year, your baby’s brain will have doubled in volume as a direct result of learning from birth. Amazing! Baby Sensory offers a complete approach to learning and development for babies from birth to 13 months. Our multi-award winning classes will introduce you and your baby (or babies) to a world of sensory delights, where you can relax, spend quality time with each other and enjoy meeting other parents and babies. Everything we do at Baby Sensory is backed by over 35 years of expert research in childhood development. Throughout every session our passionate class leaders will explain what we’re doing and why, helping you make your baby’s first year a truly precious time of learning, fun and sensory exploration.

Baby Spa Melbourne

STAND: C31 At Baby Spa Melbourne, we offer hydrotherapy and infant massage for babies aged 2 days old until 8 months old. We also specialise in pregnancy and post natal massage, as well as mums & bubs Pilates classes. At Baby Spa Melbourne, we offer hydrotherapy and infant massage for babies aged 2 days old until 8 months old. We also specialise in pregnancy and post natal massage, as well as mums & bubs Pilates classes.

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STAND: B21, C30

Back Beach Co

STAND: D81 Back Beach Co Towelling Robes are made from 100% cotton. Full front zip and hood. Simply wear your towel - "Zip Up and Go!" Keeping you warm in the cooler months and protected from the harsh sun.

BAE The Label

STAND: D12 We make seriously great clothing for mums. Clever designs in premium fabrications and unique silhouettes to take you through pregnancy, nursing and all stages of motherhood.



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Bettina Model Management


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STAND: D45 Earning a cult status for its unique formula, and loved and respected by millions of repeat users, Bio-Oil is designed to improve the appearance of scars, stretch marks and uneven skin tone, through regular twice-daily usage. Most recommended product by GPs and Pharmacists for scars and stretch marks, it has been shown to improve the appearance of stretch marks after 2 weeks and scars after 8 weeks. Bio-Oil also welcomes the New Year with the launch of a new look, heralding the first major product re-design in the brand’s thirty-year history.

Bloom & Grow Australia

STAND: D33 Bloom and Grow Australia distribute some much loved baby and children's brands including Trunki, Skip Hop, Beaba, Baby Tula, Baby Brezza, Frankie Ray and more.

Bubba Blue

STAND: A14 Launched in 1997, Bubba Blue has been delivering innovative, Australian designed, quality baby and nursery products for nearly 20 years. Our range of baby linen, wraps, towels and skincare come beautifully packaged and are premium quality. Visit our stand for Expo only savings on gorgeous baby and nursery collections. Stock up on all your favourite Bubba Blue essentials including cot and bassinet linen, baby towels and more.



Bubba Organics

STAND: C23 Bubba Organics, premium baby skincare is proudly and ethically made in Australia from the finest locally sourced ingredients. Our ECO award winning products are 100% natural and designed to gently soothe, calm and safely nourish baby’s precious skin. • 100% Natural with no hidden nasties • Premium Ingredients with no added water • Ethical, Sustainable & Enviro-friendly • Safe & Effective on baby’s new skin PLUS - proceeds from every product sold in this range go toward supporting Australian Children with disabilities and their families.


STAND: F13 Bubblebubs are Australia's favourite modern cloth nappy brand offering award winning products for eco conscious parents

Cell Care

STAND: A15 Visit the Cell Care Australia stand at no. A15 for your chance to WIN a cord blood and tissue stem cell storage for 25 years. Cord blood and tissue are rich in powerful stem cells that can only be collected at birth for potential future use.

Cherub Baby

STAND: C2 Cherub Baby is proudly a 100% owned Australian company that develops feeding and healthcare products for babies and toddlers that are innovative, safe and environmentally friendly. Our range includes glass baby bottles and sippy cups, products to prepare, store and serve homemade baby food, thermometers and much more!

Child Magazines

STAND: F46 Melbourne's CHILD is the city's go-to guide for parents. Every month, it brings you the latest news, honest in-depth articles, reviews of the latest books, toys, apps and culture, schools and education updates, giveaways, and a huge calendar of family events listings. Pick up your free copy at a nearby library, museum, cafe, kids' store, pharmacy or cultural attraction. And head to for a huge collection of parenting features, craft how-to's and competitions. CHILD Magazines - The Real Guide for Parents.

Chiropractic Children’s Health


CHOOZE Footwear, Apparel & Accessories

STAND: D78 CHOOZE is a footwear brand that inspires children to be creative, confident and unique. By creatively coordinating bright mismatched prints, CHOOZE enables children to express their creative choices confidently by wearing shoes that are as unique as they are! This in turn builds their confidence in expressing themselves and empowering them to be who they are, and making 'out-of-the-norm' choices in the shoes they wear. CHOOZE shoes are bright, flexible, breathable and well constructed, giving your children the support they need to continue growing healthy feet whilst also looking great!

Classica International

STAND: B11 Organic Spelt Milk is a pure plant drink, with a delicious light smooth taste. Spelt, the ancient grain, contains a wide range of nutrients, including loads of good fibre and Vitamin B. Rich in Vitamins, Protein, Fibre, Minerals, Calcium, Selenium, Iron & Amino acids, Vitamins B2, B12, B17, Manganese, Thiamin, Copper, Magnesium & Zinc Suitable for diabetics, vegetarians, vegans.

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Cocoon Furniture


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STAND: F41 CUB + SCOUT is a brand born out of its two founders’ fruitless search for a Baby Bag that paired aesthetic style with functional design. The Leader Carryall Mum Set is designed to do just that: perfect to hold everything; keep you organised + looking stylish every day.

Designer Bums

STAND: F61 Designer Bums is the home of premium and stylish Modern Cloth Nappies, Nursing Pads and other eco-parenting accessories. Designer Bums products feature custom hand-illustrated Artist designs that are unique and whimsical!

doTERRA Active Natures Pharmacy

STAND: A49 Our health is based in Balance for our bodies. We have found that people who have an understanding of their bodies and the support that is available for health and wellness can make the most informed life choices. Nature is our first pharmacy and can support our balance proactively and reactively. CPTG Essential Oils, Wholefood Products and Wellness Education are the basis for our approach to supporting the health of families. We all deserve choices and we look forward to sharing the very best of nature and the very best of science!

Dreamfunder Financial

STAND: C33 Hi there! We are a financial planning practice focused on young families. We know what you’re going through, and we speak your language. Did you know a recent study found that "having a baby" is the NUMBER ONE reason Aussie families buy life insurance? We'll be at the EB&T Show to help make sure the policy you choose for your family (or the one you already have) isn't a dud. Come on down and say hello :)

Early Childhood Management Services

STAND: C22 ECMS has been providing high quality and inclusive education and care to Melbourne families for more than 20 years. Our 66 kindergartens and childcare centres now touch the lives of 6500 children each week. This makes us Victoria's largest not-for-profit provider of early learning and care services. ECMS kindergarten and childcare programs are designed to help each child realise their potential. Chat with us about our 2018 vacancies and reserve your child's place for 2019 and beyond.


STAND: D16 Ecostore believe small actions can add up to a big difference. They believe something as simple as choosing safer products to create a healthy home can lead to a better world. Choose a better tomorrow with Ecostore’s Home, Body & Baby products; carefully curated to be safer for you, your family and our world.

Emilia Elliott

STAND: E56 Emilia Elliott was created by 2 Mums who found most nursing wear available was to be also worn during pregnancy. Nursing wear can and should be designed differently from maternity wear, since a woman's body shape after giving birth is different to what it was during pregnancy. The Emilia Elliott Nursing Access has the full functionality and modesty of nursing wear, while allowing for the use of a wide range of fabrics and designs. All items are constructed with hand-selected fabrics, and designed by us to fit well, last long and to look good enough to be able to wear them past the breastfeeding stage. Look for us at Stand E56 to check out our new range of items!

Eonian Care

STAND: hhtp:// Eonian Care is an Australian owned baby care company. Our baby solutions are inspired by nature and have been developed through extensive research. We put safety at our priority since we value your little ones as much as you do. Raising a baby has never been this simple with Eonian Care.

Equine Manufacturing

STAND: E07 Equine Manufacturing beautifully hand crafts hide covered rocking horses that become heirlooms passing from one generation to another, creating memories that last a lifetime.


STAND: D41 ergoPouch is an Australian company, renowned for high quality and innovative baby Swaddles, Sleeping Bags, Sleep Suit Bags, Winter Sleep Suits and Layers (PJ's) to complement their organic and sleep-safe Sleeping Bag range. New to ergoPouch this year is the Winter Sleep Suit; a 2.5 TOG (thick) onesie, ideal for toddlers who have outgrown bags or who kick off blankets; the suit is a simple solution to keep toddlers/pre-schoolers warm during cool nights. All products are made from skin-friendly, natural fibres to improve breathability and keep babies and toddlers at an even temperature, whether it's hot or cold.

Eve Art + Design

STAND: B15 Art You Know collaborates with various well known brands to release authentic framed artwork. Alongside, is our personalisation concept which allows you to choose a piece of art and make it your own, by writing your name. Using the fine art printing process of colour reproduction known as “Giclee” the original artwork archived at the studio is reproduced on premium quality, acid-free, archival paper using an enhanced printer, specifically designed for quality-control and fine art reproduction.

Family Travel & BIG4

STAND: E78 At Family Travel we're focused on helping families get the most out of their family time. We make it easier for families to get out and explore more, experiencing the best of a destination (whether that's down the road or around the world) and making memories that will last a lifetime. Family Travel is the #1 family travel platform, trusted by more than 3.5 million families to helps them plan, create and take amazing holidays.


STAND: F40 Fingerhop is an Australian owned importer which import a variety of genuine international products into Australia. Fingerhop is here to satisfy those who craves for international products at affordable local prices. We currently carry renowned brands such as: iimo tricycle ergonomically designed in Japan for young riders. This is one of the easiest tricycle there is to store in a kids room or in a corner of your packed home. Once folded up, it is a cinch to carry around too. Peoples Products - taking baby products and educational toys to the next level. Baby teethers are made from 100% Japanese rice and contains no harmful materials! London Taxi - Young toddlers will enjoy riding in their branded kick bikes around. This product does not just feature a stylish look and design but also safety. It comes with a hand brake for added safety!

Food Babies Love

STAND: E54 100% FRESH baby and toddler food, just like homemade. All natural, preservative free, no added salt or sugar. Freezable and microwavable. Australian made with local ingredients, by Emily Dupuche, author of best-selling cook book 'Food Babies Love'. The fresh real food they need to thrive.

Gift Shack


Gilnorrik Creatives

STAND: F05 A beautiful range of organic cotton clothes, perfect for your little one. Clothing made from organic cotton dont carry any harmful chemicals or pesticides that other synthetics can carry. This product is natural and soft, non-toxic, lox allergenic and super soft making them gentle on babies skin and gentler on the environment.

Goodstart Early Learning

STAND: E67 Goodstart understands what’s important when you’re looking for childcare: a nurturing, stimulating, safe environment, with caring, qualified early learning professionals. Visit us at the expo or

Great Water Filters


Gro Company



STAND: C34 Growbright is the maker of the innovative new airnest range of baby sleep products. The range includes the airnest mattress - the 100% breathable, 100% washable mattress built on a nest of air and the airnest pod - a versatile sleep and play pod for home and away. All of airnest's products have striking contemporary design and have been developed to reduce the risks associated with SIDS to help baby sleep cooler, safer, cleaner, better.


STAND: E94 Handmade Boutique for Little Ones. High quality and beautiful handmade products from Korea including bucket hats, blankets, wraps, bibs and hair accessories.


STAND: E08 Classic Box, Veggie Box, Family Box

Hippybottomus Cloth Nappies

STAND: A17 Award winning reusable cloth nappies. Hippybottomus offer a waterproof, one size fits most, pocket nappy with natural bamboo fabric that stays dry against the skin. Come and learn about how cloth nappies have changed. Modern cloth nappies need NO folding, NO pins & NO soaking. We will show you how easy they are to use & wash! We will have some Show Only Specials when you visit our stand. And our friendly and approachable team can help you with any cloth nappy questions you might have.

Hotmilk Nursing Lingerie

STAND: E06 Designed by mothers, for mothers, Hotmilk has revolutionised the nursing lingerie market with its provocative and fashion forward styling. Hotmilk offers premium product at accessible prices and their philosophy is to celebrate and empower women via a fresh, creative approach. Their goal is to create an exquisitely sophisticated nursing lingerie brand – empowering, feminine, practical and SEXY!

House of Gold


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Impressionable Kids

STAND: F79 Impressionable Kids are Australia's leader in framed baby Hands and Feet Sculptures and Keepsake Jewellery. Visit us to see our wonderful range of products that will capture your child's individuality. Have your little ones impressions taken and receive a very generous $30 of EACH framed impression you order.

Income Solutions

STAND: E81 The team at Income Solutions Richmond are passionate about educating people to make well informed decisions, so they can live with the absence of financial worry. They listen and help you to develop and articulate your goals whilst learning about you, your family and what’s important to you. With extensive knowledge including self-managed super funds, investments to generate tax-effective income, superannuation, insurance and sensible debt planning, they really do have all bases covered. Income Solutions Richmond partner with accountants, lawyers and debt specialists to ensure their clients have a trusted personal advisory board who understand their goals and work collaboratively towards helping achieve them. The Richmond team support the Go Girls Foundation which strives for every woman to have a plan. They sponsor Go Girls events throughout the year and run education sessions as part of the organisations Step Up and Go Program.

Inspired Portraits

STAND: C83 Inspired Portraits is Melbourne's Premier Portrait studio. Specialising in Maternity & Newborn, Children and Families. We help people to reconnect and rediscover what they love most about those close to them. Taking those moments of discovery and creating beautiful peices of artwork that they can enjoy for generations to come. With a background in Midwifery, your family is in very safe hands! By getting to know you on a deeper level, and asking questions about your loved ones, we can best see them through your eyes and capture what is so special to you about this time in your life. We are honoured to hear your amazing stories and share in this special time with you.

Intimo Lingerie



STAND: F69 JAK Organics is an Australian owned, 100% natural skincare company. Our products are full of certified organic ingredients, free from harmful chemicals and made from biodegradable materials. Our unique formulas are multi functional and high effective in rejuvenating the skin... perfect for wellness focused, time poor go-getters of modern life.


STAND: C21 Jalna yoghurt is pure. We have been making it the traditional pot-set way for more than three decades, where we simply mix milk with friendly probiotic cultures and let nature do the rest. There is no unnecessary processing or unnecessary ingredients. We are fussy about the ingredients we select. Pure ingredients and nothing else. No artificial colours, preservatives, flavours or food acids, no stabilisers or emulsifiers and no cane sugar or artificial sweeteners. The way we make yoghurt is important to us because we believe that the less processed our food, the better it tastes and the better it is for our families, and for yours. Every Jalna yoghurt is a little pot of purity!


STAND: B23 Returning to exercise after the birth of a baby needs to be done safely and with a qualified postnatal trainer. Kangatraining is a fun, safe, multi award-winning one hour postnatal workout specifically designed for Mums and Bubs. Our interval program includes pilates, strength and pelvic health exercises, cardio and dance, all whilst having your baby with you. We have locations available across Australia including regional areas.

Kapow Kids

STAND: C5 Australian label KaPow Kids has a great range of cool clothing for boys and girls up to age six who like to dress loud. Our bright and fun clothing is made in limited quantities and some pieces become highly sought after by fashion loving mums.

Kapture Photography

STAND: C19 Kapture Photography has over 15 years experience photographing Babies and families. Karen will be available to help you with ideas on how best to display your photographs. Everyone has different homes, styles and budgets so having that expert help is invaluable.

Keenz Stroller Wagon

STAND: A27 Amazing stroller?wagon? It is Stroller Wagon!!

Keep Me Cosy

STAND: F55 Keep Me Cosy™ Pram Accessories provide your baby with the comfort they so sorely need during pram rides. Made from durable materials in easy-to-use designs, our pram essentials not only keep your passenger comfortable and happy, but also ensure you have peace of mind wherever you go.



Kids U Know

STAND: F107 Have you ever forgotten a kid’s birthday and felt terrible? Has buying gifts become stressful whilst trying to balance everything? KidsUKnow is here! We are a unique, one stop shop that reminds you about kids birthdays, recommends gifts, wraps and delivers cool gifts for kids. It’s stress free and easy!


STAND: C32 Kneepal the ultimate knee saver. No more kneeling on cold hard bathroom tiles or wet towels. Any parent knows how agonising and uncomfortable bathtime can be but it’s also potentially a great bonding time. The Kneepal allows for lots of eye contact and play making bathtime more pleasurable for parent and bub. The perfect present for a baby shower or granny!

Kooshy Kids

STAND: C35 The Best Selling Parent Backpack is back! With 5 new styles, you'll be spoiled for choice with our convenient, practical, stylish and functional Parent Backpack. Even better....each backpack comes with a free Nappy Wallet valued at $34.95.

Little Turtle Baby

STAND: D27 Little Turtle Baby is a range of beautiful, affordable and functional baby essentials that have been designed by experienced mums. From newborn right through to toddler stage, we have bath time, feed time and sleep time covered!

Love to Dream



STAND: E63 Maltofer® is an oral iron therapy which is clinically proven to correct iron levels, with fewer and milder side effects compared to ferrous iron supplements. Maltofer is for the treatment of iron deficiency in adults and adolescents where the use of ferrous iron supplements is not tolerated, or otherwise inappropriate. If you have iron deficiency, your doctor will advise you whether an oral iron treatment is required.


STAND: C01 Life is one big adventure, and becoming a parent is the biggest adventure of all. It’s a road full of milestones, moments and unforgettable journeys - starting with the first trip home from the hospital. We understand how important it is for new parents to feel supported right from the start. That’s where Maxi-Cosi comes in. We’re there from day one... and for every day that follows. We care about giving parents child mobility solutions they can trust - car seats and strollers that are safe, smart and easy to use. Maxi-Cosi will launch an innovative range of strollers in 2018, a first for Australian parents. There are three new strollers, a new carrycot and a new range of nappy bags. Maxi-Cosi will enlarge its offer to provide the best comfort for children and the greatest ease-of-use for parents, whatever their lifestyle.

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Melbourne Foot, Ankle and Walking Clinic

STAND: F62 The Melbourne Foot, Ankle and Walking Clinic has seven locations in Melbourne and offers high quality Podiatry foot care, general podiatry treatments, gait analysis services and Sports Podiatry. We have a special interest in the growth and development in children and can treat “growing pains”, clumsiness, tripping, pigeon toe, out toe, heel pain, knee pain, gait anomalies (unusual walking/running styles) and plantar fasciitis, just to list a few.

Merino Mini


Mickey Rose

STAND: A26 Mickey Rose is Cute and Cool in 100%-organic cotton, clothing collections are all made ethically in Melbourne. Dress your babes in unique prints and catchy colours across onesies, leggings, dresses and jumpers. For Autumn/Winter we’ve gone nature-wild so make sure you check out our new collection. Shop Now

Milk & Co

STAND: B05 The Milk & Co range is made from Australian's best organic natural or marine based ingredients. They are simple, effective and nurturing for the whole family. Milk & Co's new baby care collection is created with Australian organic and natural ingredients. Soft, safe, sensitive and simple, they are designed to nurture, nourish and protect the perfect natural state of a baby's skin, hair and joyous being every day.

My Little Giggles

STAND: C41 My Little Giggles offers a range of handcrafted timber products which include our My Little Helper Learning Towers, My Little Play Bars, and My Little Pram Garlands. We are also the proud Australian Distributors for a number of exciting and unique kids brands which include Jupiduu, Nofred, Lillagunga and Molly & Moo.

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myGov/Centrelink and Medicare


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Namely Co

STAND: F70 Namely is a bespoke knitwear brand dedicated to high quality design and focusing on specialised knitting techniques. We make the highest quality personalised baby/child name blankets and cushions. Encompassing timeless and modern knit designs.

North Star Baby


Nourishing Bubs

STAND: A53 Nourishing Bubs is a range of ten single vegetable purees, frozen into easy-to-use individual portions. Snap-frozen to lock in nutrients using only locally-grown Aussie veggies. And nothing else. This means there's no sugar, no salt, no fruit, no thickeners, no preservatives, just a wholesome, nourishing meal for your bub.


STAND: E21 The Onkaparinga baby collection features beautiful blankets in pure cotton and soft Australian wool. We offer quality quilts, underlays and protectors all designed to ensure maximum comfort, softness and warmth for your baby. Well known for our luxurious bedding, Australian wool blankets and strong history in the Australian bedding industry, we now have a gorgeous collection for the smallest member of your family. View the collection now on our website or visit our blog for more information on our trusted baby bedding.

Organature – Organic Cotton

STAND: A33 Organature, an Australian made and owned family company, make Chemical and Toxic Free baby/nursery furniture, bedding and accessories. Whether you are after a cradle, a change table, a cot or a bed for an older child, or even for yourself, Organature has it all to offer. Bedding and bedlinen for all sizes also available. Created and Made by a family who live their lives organically and chemical free, due to the chemical sensitivities of the founder, you can be assured these products have been tested on themselves before providing them to help the health of your babies and family.



Philips AVENT


Picture Moments Photography

STAND: E17 A Boutique photography studio for families, babies, newborn, maternity, generations and pets. State-of-the-Art Studio or location photography which is contemporary, creative, fun and natural. We have been delighting families since 2006. Our photographer is very experienced, creative and patient. Check out our photographer's galleries at You can be assured the same photographer will be crafting the images for you. You can invite any loved ones to the session including any pets.

Pitter Patter Portraits


Pognae Australia Baby Carrier

STAND: E15 Pognae Australia is the distributor of luxury, hip-healthy baby carriers. We specialise in hipseat carriers that take the weight off your shoulders and back, providing optimal comfort for both parent and baby. All of our baby carriers caters up to 20kgs and come with all accessories included!

Precious Cargo

STAND: C4 At Precious Cargo Montessori Early Learning, we aspire to be one large, happy family. We’re passionate about providing children with a strong foundation for life through diverse, holistic learning opportunities delivered with professionalism and care. Children are provided with a varied curriculum of stimulating, real-life experiences, through the proven Montessori method. Our Montessori curriculum includes foreign languages, multi-culturalism, environment and sustainability, music and movement, art and craft and an introduction to academics.

Purpose Little Media

STAND: D79 One of Australia's most loved children's radio stations, Little Rockers Radio, is changing... We love entertaining kids, supporting families and raising funds for Red Nose through the Little Rockers Red Nose Disco. Now we’re taking our support to a whole new level. We have partnered with amazing charities Red Nose, Share the Dignity & The Nappy Collective, with 70% of our profits going towards supporting children's safety, mental and physical health. Introducing Purpose Little Media, we believe every child has the right to a safe, healthy and happy future and we exist to make this happen. We offer fun & healthy programming to kids and support for Mums through Little Rockers Radio, the Little Rockers Red Nose Disco, Kiddie Yoga 4 Dignity, trusted playlists, 24/7 lullabies & childcare programs (launching May). We’ve been built on a single idea... What if the power of thousands of Parents and Carers simply PRESSING PLAY could change the health of our future generations? Now by simply pressing play you are part of the change… find out how. Stand D79. The Essential Baby & Toddler Show is proud to be supporting Purpose Little Media as a Founding Purpose Media Partner.

Quantico Wall Art

STAND: F33 Quantico Wall Art are a Melbourne based company specialising in wall decals and custom wall papers. We have a range of fun and colourful designs that will suit any child's bedroom or play area. And if we don't have one that tickles your fancy, then we can also make custom artworks! Our products are made on a high quality removable vinyl, which makes them extremely easy to apply and won't damage your walls or paint when/if you decide to take them down.

Rafferty’s Garden

STAND: B13 At Rafferty’s Garden, we’re not just about baby food, we're passionate about creating REAL food for babies! We make our pouch range in Australia using quality ingredients, and our NEW no added sugar yoghurts are no exception. They’re a great dairy snack for your little one you can feel good about! We also have a delicious range of cereals, snacks & rusks. Come & see Rafferty’s Garden at the Essential Baby & Toddler Show in Melbourne! Grab a sample, learn more about our products, ask questions with our nutritionist on Saturday between 10am-2pm & the chance to win a prize!

Red Nose Baby Wipes

STAND: D67 Mums love how Red Nose Baby Wipes are 99% water and designed for sensitive newborn skin so they won't cause redness or rashes. They are Aussie made and 5% of sales goes to Red Nose charity. You can try these beautiful quality wipes at our special Show pricing. Don't forget to enter in the running to WIN a year's supply of baby wipes! Simply visit our stand and scan your code to enter this great prize!


STAND: E47 Redsbaby prams combine modern Australian design with stylish, practical and innovative features. Available exclusively online, our award winning Redsbaby Collection is thoughtfully designed to meet the needs of parents and enrich the family journey, throughout the early childhood years.

Ripe Maternity & Nursing

STAND: F27 Ripe is dedicated to making women feel confident, stylish and comfortable in their journey through motherhood. Our maternity and nursing collections are designed to allow women to maintain their own sense of self, style and confidence through pregnancy and beyond.

Rock Your Baby/Love Your Mother

STAND: D44 Rock Your Baby and Love Your Mother are teaming up to give you an eclectic mix of nostalgic and edgy childrens-wear meets organic and subtle!

Rodan + Fields


Ronald McDonald House Charity

STAND: F44 Ronald McDonald House Charities Australia provides a home away from home for families travelling long distance for the treatment of their child's serious illness. In addition to our 16 Houses, we have 18 Family Rooms within the major hospitals around the country as well as a Learning Program to help with the gap in education the children suffer during the treatment of their serious illness.

Ruler Growth Charts

STAND: D80 Memories beyond measure. This vintage inspired ruler growth chart is perfect for measuring your children's height for years to come. Durable and portable, this ruler will last the test of time. Handmade here in Melbourne with sustainably sourced timbers.



Silver Cross

STAND: D20 Our story starts in 1877 when founder William Wilson invited the world's first baby carriage. View our range of single and double prams including our award-winning Wave pram with up to 16 different configurations. Our prams come standard with a bassinet and seat and suitable from birth to 25kgs.

Simply Goodness

STAND: E05 Freshly and locally made, certified organic baby and toddler meals, directly delivered to you. Prepared with the health and development of your children in mind, for your peace of mind and your convenience. We are Simply Goodness.

Sleep Tight Babies

STAND: E16 We specialise in sleep products and stock some wonderful products for baby led feeding too!. We are the Australian Distributor for the Lulla Doll from Iceland, the Rockit Rocker, Doddl Cutlery, Sleepytot Comforters, Easynight Blackout Blinds, Miracle Blankets, Fuelbaby Bottles, Easymat and Cellular Baby Blankets. We have tried and tested all of the products we stock and I NEVER mind a call from any mum after advice on sleep or anything else for that matter! FREE post on all orders over $100 and same day postage if order is place and paid by midday.

Small Small World

STAND: F39 Bumper Playmat Our playmat is soft yet firm, BPA free; it protects your babies and children while they play on the floor yet not compromise on the modern look. The new PURE series bumper playmat has the following features: improved waterproof coating, better sound proof for noise travelling between floors (upstairs & downstairs), 'churros' type (line pattern) embossing with an upgrade of cushion feel of the playmat material, have passed more stringent safety criteria


STAND: A41 Sodatsu create simple organic essentials for your littlest love. Made from the highest quality organic bamboo and cotton fabrics, our products are gentle on sensitive skin and gentle on nature.

Solidea Medical

STAND: C61 Solidea Pregnancy shorts, stockings and leggings support your changing body during pregnancy, minimising low back pain, pelvic instability and varicose veins. Recovery shorts speed up your recovery following vaginal delivery and Caesarean section and reduce your abdominal separation (DRAM). Proven medical compression and a lightweight breathable material, ensures you look good and feel great during this very exciting time. Come and speak to a qualified Physiotherapist to help choose the right product for you.

Sophie La Girafe

STAND: B29 We are the sole and exclusive distributor of Sophie la girafe products in Australia.

SRC Post Pregnancy Recovery Shorts

STAND: E04 SRC compression garments are designed for continuous support and pain relief during pregnancy, faster recovery after delivery. Designed by women for women, our focus is always on meeting the needs of mums. Please visit us at the show for great specials as well to to try on Pregnancy Shorts and Leggings for yourself and experience the comfort and relief from: • Low Back Pain, • Pelvic Girdle Pain, • Mild Varicose Veins and Vulval Varicosities. Recovery Shorts & Leggings can fast track recovery after pregnancy, assisting with: • DRAM • Perineal Tears and Stitches, • C-Section wounds and • Low Back Pain.

Starting Blocks

STAND: E65 As a new parent we understand that you’re faced with many decisions about your child’s early years. Our aim is to provide you and your family with trusted information on early childhood education and care, all in one place. Visit us because to learn about your child’s developmental milestones, gain tips on starting child care and what you can do at home, understand the child care quality ratings, search for local child care near you.

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STAND: E32 Stratpharma have developed breakthrough treatments for the prevention and treatment of stretch marks, faster wound healing and professional scar management. Come visit us to find out about Stratamark - The clinically proven medical product for the prevention and treatment of stretch marks. Visit our stand and scan for exclusive Expo only specials on products and your chance to WIN a Mother and Bub gift pack valued at $1400

Studiostar Photography

STAND: E71 Much more than a photo session, Studiostar offer a complete styling, makeover, photo shoot experience that captures the essence of babies, children, families, couples and individuals. For over 20 years Studiostar Photography have captured the complete life cycle from pregnancy through newborn and childhood, teenage and adult life stages in beautiful professional portraiture with a contemporary fashion edge.

Subo – The Food Bottle

STAND: F49 Subo is the world's first non-squeeze food bottle. It allows young children to feed themselves independently and without the risk of a squeezy mess! Proudly Australian Made, Subo was invented by Melbourne parents who wanted to feed their kids on the go without the mess created by squeezy food pouches. How Does it Work? Subo is great for foods like pureed fruit/vegetables, yogurts, smoothies, oats, Weet-bix, tinned spaghetti and much more. The food sits on top of a platform, that automatically moves up the bottle as the child sips the food through the soft silicon spout.

Sustomi Beeswax Wraps



STAND: F35 Swoodi is a children's clothing brand that specialises in swim hoodie's and active wear with fun, exclusive prints. Our designs are easy wearing and perfectly practical for active little bodies. Especially for use after the beach, bath and pool.

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Tasmania’s Westhaven

STAND: B09 Tasmania's Westhaven are the manufacturer of a range of goats milk and cows milk yoghurt and cheeses. Our products are all natural and contain no preservatives, artificial colours or flavours. Our Omega-3 yoghurt is a worlds first with each tub containing a good source of Omega-3.

Taste For Life

STAND: F50 Taste for Life (Zi Jin Tang) is the market leader in Taiwan, specialising in pre-natal nourishment, post-partum confinement meals, herbal tea, lactation soups and maternity care products.


STAND: B31 Thankyou is a social enterprise. We believe we can end global poverty in this lifetime, together. Thats why we commit 100% of the profit from our products to helping people in need. Almost a billion people live in extreme poverty, while six billion people don't. We reckon the six billion of us could work together to put an end to global poverty, for good. Baby, we can change the world! Super absorbent, super soft and slimline nappies made by a team obsessed with creating great products to make parenting easier. The best part? Every nappy box helps fund safe births and healthcare to empower mums and bubs in need.


STAND: D75 ThePharmacy is the place to go for all of your child's needs and much more. Come and visit our stand whilst we exhibit with our friends from BabyBjorn, Medela and Vtech. See, touch, play and buy from

Tiny Love

STAND: C3 Award-winning international baby products company that creates stimulating developmental toys and products which encourage babies’ growth and development. Tiny Love constantly strives to be the first developmental toy provider to identify the latest discoveries in child development and translate them into engaging, interactive toys that nurture skills, support baby's growth and inspire Moments of Wonder™. Come visit us at the show to see our new Meadow Days Collection.

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Valcobaby and Angelcare


Vanilla Images

STAND: C50 Pregnancy and your babies first years, have so many milestones. The connection and love that you and your partner feel towards your unborn child; their first few weeks, when they are so small and curly; their first laughs and smiles; their first crawls and steps. Vanilla Images specialises in capturing these moments with beautiful, natural, intimate and timeless photography. We create stunning artwork for your home, from this important chapter in your life, so that you can not only remember these moments forever, but appreciate them everyday, as your family grows and changes.

Verve Portraits

STAND: B07 Bringing new life into the world is to be celebrated - capture the joy and special connection you share together. With our personalised approach to your session, styling your Verve shoot will be 100% tailored to you. Your session can be as intimate, creative or contemporary as you wish. This session is all about you, your growing family and this beautiful moment in time. Family - where life begins and love never ends.

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STAND: E55 WaterWipes are the world’s purest baby wipes and safe to use on sensitive skin. They are made in Ireland with just 99.9% purified water and a drop of fruit extract. These pure baby wipes offer all the benefits of cotton wool and cooled boiled water, as recommended by midwives. Suitable from birth, they are kind to baby’s skin and may help avoid nappy rash. They are extra soft, strong and absorbent, with a clean, fresh non-greasy feel.

Wattle Health

STAND: C36 Wattle Health are excited to be the featured partner for the Essential Baby & Toddler Show, and can’t wait to meet you all in Melbourne! Throughout the Show, our stand will be a hive of activity, so make sure you don’t miss out on all the fun! We are excited to launch our WattleBaby Natural Baby Food at the Show, so come by, scan your ticket and get some FREE baby food to try (while stocks last). If you need some time out at the Show, our Parents Retreat is the place to be. Receive a FREE 5 minute massage at our stand while our amazing staff keeps your little ones entertained with a range of activities.

Wilson & Frenchy

STAND: C51 Inspired by beautiful, with illustrated prints as unique and special as your little one, Wilson and Frenchy pieces are created from the heart. Known as a leader in boutique babywear, for their stylish aesthetics, soft hues and all-natural fibres Wilson and Frenchy pride themselves in creating high quality newborn baby essentials such as; onesies, knitwear, sheet sets and blankets.

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Your Birth Education

STAND: F106 Your Birth Workshops are the only childbirth classes you need, to have the birth that you want. Our workshops will educate and inspire you, allowing you to be well prepared and relaxed going into labour and parenthood. The classes are run by Tammie Flinos, an experienced midwife, childbirth educator and mother of four. Your Birth also runs other classes including; Newborn Parenting, Transitioning to Fatherhood, Pregnancy Relaxation and Connection, Birth Debrief Sessions and private Postnatal Visits.

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